Featured News & Resources
(December 4, 2014)
What You Get from CivicScience...
Your engagement with us gives you access to rapid-turn, cost-efficient consumer research and sentiment data using intelligent polling and automated data science. With over 29 million respondent profiles currently stored, our data lets you:
- Get near real-time consumer feedback, with large sample sizes.
- Deepen your knowledge about any desirable consumer segments.
- Access insights on an unbelievably wide range of topics.
- Conduct custom-defined comparisons - you're in control!
- Monitor and analyze sentiment and trends over time.
There are few older adages in business than the oft-cited notion that “It’s not what you know. It’s who you know that matters.” The underlying premise here is that the strength of someone’s personal network- both the extent of that network and the caliber or clout of the people in it – will trump the […]
by Jake Sedlock, new VP of Client Development I joined CivicScience on January 1st, 2015 and couldn’t be more delighted. My background includes many years in leadership roles at market research and consulting firms including Penn Schoen Berland (WPP Group), GfK, Lightspeed GMI, and Gartner – so taking my experience from these older, larger companies […]
by Ross McGowan, CivicScience’s VP of Data Science In case you (or the CivicScience compensation committee) hadn’t heard, data scientists have the sexiest job of the 21st century. You might think it’s a little early to make such a bold proclamation given that we still have a ways to go before the year 2100, but […]
Within the past year, consumers have experienced numerous data breaches at major retailers. During the 2013 holiday season, Target announced a credit card breach in which credit and debit card information was stolen, affecting 70 million to 110 million consumers. In September 2014, Home Depot experienced a similar data breach which potentially affected 56 million […]
by John Dick, CivicScience’s CEO When “Freedom of the Press” was first espoused by America’s founding fathers and mothers, the intent was to ensure that media could operate independently and without intervention from government. Preserving those virtues, the founders believed, was essential to maintaining an informed public and a healthy democracy. Clairvoyant as they were, […]